GAMING & KIDS ADVERTISING INFRASTRUCTURE

Gaming and Kids are the
highest-engagement
environments on the planet.

And the hardest to activate correctly.

Structured Compliant Contextualized
+10,000 GAMES CLASSIFIED
+1,500 KIDS VERIFIED
+90% VIEWABILITY
8 PROPRIETARY DIMENSIONS
$34.8Bn KIDS AD MARKET 2033
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The New Standard

The future of media is
Contextual, Safe,
and Integrated.

01

Unified Ecosystem

Inventory, audience intelligence and creative working as one fluid infrastructure. No fragmentation. No disconnected tools.

02

Architecture-Led Compliance

Privacy guaranteed from the code up. Compliance is not a layer added on top — it is the foundation every impression is built on.

03

Native Engagement

Formats that enrich the user experience and amplify brand value. Ads that become part of the environment, not an interruption to it.

The problem isn't the inventory. It's the lack of infrastructure built to activate it.

Structured
Compliant
Contextualized
What Gunava Is

The infrastructure agencies
and brands need to activate
Gaming and Kids —
safely, intelligently,
and at scale.

Without depending on personal data. Gunava is not a vendor — it is the infrastructure layer that makes Gaming and Kids advertising structured, compliant, and contextually precise.

Infrastructure, not a vendor.

Kids Safe Certified · COPPA Safe Harbor · Zero personal data

Four reasons brands
choose Gunava.

Each pillar solves what the rest of the market treats as an afterthought.

01 · Pillar Contextual Intelligence

Intelligence that understands the player's moment. We segment by psychological relevance, not personal data — matching your brand to the right context at the right time.

8 Proprietary
dimensions
02 · Pillar Structural Compliance

Kids Safe & COPPA compliant. Native, not added. Privacy is not a filter applied at the end — it is the architecture every impression is built on. Zero dependence on personal data.

100% Contextual
zero personal data
03 · Pillar High-Performance Attention

Validated results with real human attention, not just delivery confirmation. Our environments generate viewability and engagement that standard display cannot match.

+90% Viewability
platform average
04 · Pillar Creative Vanguard

AI-powered formats that turn messages into experiences. DCO, Playable Ads, Rewarded Video — creatives that adapt to the game environment, the audience, and the moment.

95.6% Completion
rate

A proprietary engine that reads
the gaming universe like no one else.

Every game in our catalog is analyzed across 8 proprietary psychographic dimensions — continuously updated by AI. Not genre. Not rating. Context.

+10,000 Classified Games
8 Proprietary Dimensions
AI Continuously Updated

Not genre. Not age rating. Not keywords.
We read the psychological state of millions of players — across 8 proprietary dimensions — unique in the industry.

Powered by Anthropic AI · Updated continuously

From brief to deal
in minutes,
not days.

A proprietary AI agent that takes your campaign brief and returns a fully segmented, contextually matched whitelist and PMP deal — ready to activate on your DSP. No back-and-forth. No spreadsheets. No waiting.

Programmatic Direct PMP via DSP
Curated PMP Deals Custom packages by vertical
Managed Service Full campaign management
Campaign Brief
Brand, audience, objectives, budget
INPUT
AI Contextual Analysis
8-dimension psychographic matching
AI
Curated Whitelist + PMP Deal
Ready for DSP integration or Managed buying
OUTPUT
~20s
Average activation time vs. days with traditional planning

Ads that belong
inside the experience.

InGame Environment

Inside the game.
Part of the world.

Ads that simulate real-world experiences within the game environment. Native, non-intrusive, and contextually matched to the moment — never an interruption.

InGame Display
Billboards, surfaces, and environments inside the game world
InGame Video
Video integrated into the game environment, zero interruption
33s Average
in-view time
Around the Game

Between moments.
Full attention.

Formats designed for pause and transition moments — when the player is receptive and attention is at its peak. Produced fully in-house for maximum brand fit.

Rewarded Video
Player opts in — highest engagement and completion rates
Interactive Display
Rich media and expandable formats at transition moments
Playable Ads
Custom mini-games built around your brand — produced in-house
95.6% Completion
rate

Most platforms measure
impressions. We measure impact.

Three measurement layers working together — from brand perception to attention to creative performance.

Brandlift

Real shifts in brand perception — measured before and after exposure across key brand metrics.

Ad Recall
Brand Consideration
Purchase Intent
Brand Image
Attention Metrics

Real-time attention data by placement — not just viewability, but active engagement per impression.

Time in-view per placement
Active attention vs passive
Viewability by format
Campaign Intelligence

A proprietary AI engine that learns from every campaign — detecting patterns, optimizing in-flight, and feeding insights back into the classification engine.

Mid-flight optimization
End-of-campaign insights
Continuous model improvement
+26pts Purchase Intent lift Scribe
4.1% CTR peak Danonino
5.86M Impressions delivered Netflix
33s Average in-view time Scribe InGame

Premium inventory.
Fully classified.

Track 01Gaming

Every game in our catalog is classified across 8 psychographic dimensions — ensuring contextual precision at scale, not just inventory access.

+10,000
Classified games
+90%
Viewability avg
Track 02Kids Safe

Kids Safe certified. COPPA compliant by design. Our Kids catalog is independently verified — not reliant on SSP declarations or third-party tagging.

+1,500
Kids verified
KIDS
Certified
Publishers
EA Voodoo Gameloft Rovio Wooga FRVR Kwalee
CTV · H2 2026

We partner with top gaming publisher networks globally. If you want to add your inventory to our platform, let's talk.

[email protected]

Brands and agencies
already inside the game.

Netflix
Danone
Starbucks
Hasbro
KFC
Walmart
Liverpool
OXXO
Comex
Suburbia
Citi Banamex
Scribe
Telcel
hello gunava

Ready to activate
Gaming and Kids?

Tell us about your brand and objectives. We'll show you exactly how Gunava's infrastructure can work for your next campaign.

Kids Safe Certified COPPA Safe Harbor Zero personal data
hello@gunava.digital